Detecting a risk signal is the easy half of the problem. The harder half is making sure it reaches the right person in time to act on it. A churn-risk flag that sits in a weekly report is a missed retention opportunity. A claims fraud indicator that surfaces after payout is too late to matter.
That is why we built Nudge as a first-class product rather than a feature of Pulse. Nudge takes every signal Pulse detects and routes it immediately to the team responsible, retention, fraud investigation, claims, or customer experience, based on configurable rules. The measure of a sentiment or biometric analysis platform is not how much it detects. It is how fast that detection turns into action.
Samir Abu Ghosh